Business Mastery Course for Coaches & Practitioners


A 12-week course that will transform your business!

One of the largest challenges and roadblocks that keep coaches, health & wellness practitioners, mental health practitioners and even doctors from a successful and thriving business is the lack of business and marketing mastery from their tool box.

This business mastery course assist’s our graduates and other coaches and practitioners in becoming better equipped to easily develop, launch and maintain thriving businesses as coaches and/or practitioners. It is a program that we have developed to help answer the needs and concerns of the thousands of coaches we have trained, which is…

How to I build a successful business as a coach?

How do I create a thriving business step-by-step?

How do I get new clients?

How do I uniquely position myself as a coach?

In this advanced business mastery course you will learn:

  • How to build, run and market a successful private practice as a coach or practitioner
  • Learn from square one what tools you will need
  • How to cost effectively and simply create your business
  • How to navigate online products, services, sales and marketing
  • How to best utilize technology to support your business needs
  • How to develop your unique message and marketing tools to maximize your time, resources and income

You will work through assignments and lessons each week to help you stay on track and achieve your business goals.

The IWA 12 Week Business Program that IWA created has been my most valuable training to date as a coach. I have struggled creating a profitable business over the past 10+ years and have worked with numerous other coaching programs to try to figure it all out. None have been as valuable, resourceful and real as this one. Finally, someone told me the truth, that there is no “magic formula”, but that my results are up to me and with patience, practice and persistence, success will prevail. They give you the tools and processes in a clear, step by step manner to create a successful business from the inside out while sharing and demonstrating from their own experience. I have started implementing the teachings and am already seeing results. I am so excited that, for the first time, I truly feel that having a successful coaching business is possible! ~ Debra

During the 12 weeks you will:

  1. Write a business model plan for your business (outline offerings and financial models)
  2. Clearly define your mission, vision and niche
  3. Define your target audience (your ideal client)
  4. How to effectively market to them to get new clients
  5. Step-by-step information on how to build all of the elements of your business
  6. Be required to do weekly assignments and action steps to build out your business
  7. Insider access to how an IWA instructor runs her private practice
  8. Gain private access to our private business mastery program community on Facebook (we encourage students to post their assignments and share with the group for feedback and support)

What are our students saying about the BMC course?

I had the privilege of participating in IWA’s Business Mastery Class.  Being completely new to this field, I realized there was a lot I needed to learn about establishing, building and maintaining a private coaching practice, but I didn’t even know what I didn’t know. This class begins at step one, asking you to define your desired client, and moving forward logically.  The weekly assignments are challenging.  They require a lot of thought.  They also bring a lot of clarity and direction as to where I want to go with my business and what I need to do in order to succeed. I know I will keep my class notes for years, referencing them regularly.  I know I will also continue to reference course materials IWA maintains on their website, accessible to their students. I don’t recall how much I paid to participate in IWA’s Business Mastery Class, but I know it was one of the best investments in my future that I have ever made.  I encourage all coaches, whether new to the field or tenured, to enroll in this program.  You will not believe how much they pack into this 2-week course. – Ric

This has been the beginning of the most amazing journey in the next phase of my life. No matter what happens moving forward, all of the BMC course work has given me tools that will help me for the rest of my life – professionally and personally. – Sabrina

Don’t waste time and energy trying to re-invent the wheel. After training thousands of coaches and practitioners learn what works in today’s market in order to increase your business fulfillment and success!

3 Month Course

Prerequisite: None



IWA is a life coaching academy that offers an integrative based approach to coaching. IWA trains and certifies next generation integrative life coaches to help people transform their lives!



Send this to a friend